The Second Keynote at the Digital Workplace Conference NZ

There are two opening keynotes at the upcoming Digital Workplace Conference in Auckland. I’m doing one and Jordana Borensztajn is doing one. Here’s her session:

Bringing Creativity Into Your Digital World

In today’s digital world, we’ve all become content creators. Whether you’re building your company’s intranet, developing a PowerPoint presentation or compiling a weekly newsletter, how can you create compelling content that will capture people’s attention? By being creative. Through exploring a variety of creative approaches, Jordana will teach attendees how to build their creative skills and generate unique content ideas that will stand out and have an impact.

My take: Jordana’s keynote is on creativity for content, but the principles she will be addressing absolutely apply to digital transformation (my topic). You have to be able to see something differently – creatively if you will (that “spark of inspiration”) – in order to start the process of transformation. I’m looking forward to hearing what she has to say.

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