Beyond Mobile Email
Miyachi Unitek — a global supplier of equipment and systems for resistance welding, laser welding, laser marking, heat seal bonding and hermetic sealing — recently rolled out mobile email via Good Technology’s wireless email solution in conjunction with Treo 600 and 650 devices. It is now mobilizing its Salesforce.com deployment, giving the sales team access to contacts, leads, opportunities, reports and quotes from mobile devices.
It is expecting a rapid return on investment through productivity and responsiveness benefits:
… sales opportunities move through the pipeline sooner, time with independent sales representatives is more productive, international travel is a breeze, and the response time has improved dramatically …. the application was easy to deploy and support …. something that typically would have had to wait until the end of the day to be entered into salesforce.com can now be done on the fly, almost in real time. It takes roughly 10 minutes.
Sounds like a no-brainer to me … the core/key application that people live in is different by functional area, and regardless of what it is, if its users travel away from their office/desk, then mobilization is critical to getting work done.
Research In Motion announced availability of the Hosted BlackBerry Enterprise Server, an offering targeted at service providers. Will enable them to offer a fully-managed edition of the BlackBerry solution, including email and application integration, for SMBs seeking wireless integration with Exchange, Domino and GroupWise.
For the hosting service provider, Hosted BlackBerry Enterprise Server provides the flexibility and IT policy controls to offer the same level of BlackBerry functionality enjoyed by larger enterprises as a solution tailored to the needs of a smaller sized business that need or prefer a hosted solution. The solution also allows the provider to host a wide range of mobile applications that can be run on BlackBerry devices via BlackBerry Mobile Data System (MDS).
Good move by RIM; this creates a further menu option for prospective customers looking for wireless email, and gives service providers a new revenue stream at the same time. This is the first time I’ve seen RIM call its solution the “gold-standard” … it may have been there before, but this is the first time it’s registered.
Finally, RIM announced subscriber growth of 680,000 for the months of March-May 2006, and gave growth guidance of 675,000-700,000 for the next three month period.
Followap Wins Scandinavia’s 3
Followap announced that 3, a wireless service provider in Scandinavia, is deploying the Followap mobile instant messaging platform for its subscribers. Permits access to Microsoft MSN Messenger from 3’s 3G mobile phones.
The service initially includes a gateway and an advanced rich instant messenger preloaded mobile software client which provides a PC-like IM experience and will be available on a variety of mobile phones. The client allows subscribers to communicate with PC users while on the move, and see the presence status of their MSN Messenger contacts.