Fast Company on Ideas

I’ve been a FastCompany subscriber for a couple of years, and really enjoy every issue.

The June 2006 edition has this wonderful quote on ideas (p.100):

For all the talk about how important ideas are in business, ideas are really a plentiful commodity. What’s scarce are the skills to get ideas through the myriad layers of bureaucracy that threaten to declaw, neuter, or bloat them beyond recognition.

I’ve got to remember that one!

P.S. Samuel Bacharach’s book Get Them On Your Side is referenced as a good source of direction on this.

P.S.S. Go get a subscription to Fast Company!

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