More on Taking Collaboration Too Far

Last week I posted on taking collaboration too far. Haydn weighed in on Forbes earlier this week with his view on pushing social media too far. The start of the last paragraph caught my eye:

I can’t help thinking that social media amplifies the dangers of the crowd and we’re just not owning up to it. I am a big beneficiary of social media. I worked as a partner at a social media agency. I write here and in other places, and it gives me a voice. But there are tangible dangers that we are not dealing with, not least that public discourse feels diminished rather than elevated by it, that personal relationships are sometimes sidelined and that corporate presence becomes far too ubiquitous to be healthy.

Read more: Facebook, Twitter? Can The Decline of Social Media Come Fast Enough?

One thought on “More on Taking Collaboration Too Far

  1. In between counting gold medals many people in the UK have been surprised that all the announcements in the Olympic venues have been initially in French and then in English. The reasons are that the IOC HQ is in Lausanne and that the founder of the modern Olympics movement, Baron de Coubertin, was French. This to me demonstrates the extent in which culture and language are intertwined.
    Virtually every analysis I see of the value of social media and collaboration assumes a mono-cultural and mono-lingual environment. Both you and I were at the Entopic event in Utrecht in March this year when most of the presentations were in Dutch even though I suspect that every one of the 600 or so delegates could speak very good English. At the coffee breaks the social discussions were also in Dutch.
    We need to get very serious about understanding the impact of social culture, and in particular language, on effective collaboration, and then finding ways to address these issues. If the world economic future depends on the BRICK countries we need to recognise that none of these countries have English as their national language.

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