Anyway, there has been a lot of speculation about the fit of the Apple iPad to business, just like there was with the iPhone when it came out (most said “no”, I said the question is irrelevant as phrased). I have to give kudos to Box, however, for not merely asking the question and giving its take, but actually doing something about it:
“We asked ourselves, “Is the iPad ready for business?” And we realized that we should take this question straight to the people. We want to take a business – either a current Box user or one totally new to Box – and put up to 20 iPads in their employees’ hands (along with our iPad app and Box accounts if the company doesn’t already have them). With help from our friends at The Unofficial Apple Weblog (TUAW), we also want to profile how Box and iPads fit into a business’ daily work life for a month.
What’s the catch? We want to share this story, so we are looking for a business that’s willing to let us observe and share their experiences along the way. We’re not just looking for praise either. We’re interested in getting the whole story – the good, the bad and everything in between.“
I think this approach rocks … not just for the iPad … but should be something we see a lot more of inside enterprises where the applicability of new collaboration technology is unknown. Start small. Try it out. See where the interest lies. Experiment. Re-mix.
Read more (and learn how to apply) on the Box blog, “Inside the Box”.